Few kitchens in the UK will be unfamiliar with COOK, a business whose youthful ambitions fuelled the success of their award-winning brand.
There’s a delightful culture and commitment to quality shared by Co-CEOs Edward Perry and Rosie Brown, who share just a slice of that passion on this week’s ‘It Runs In The Family’.
Join us as we dive into the parental roots of their entrepreneurialism, how naivety was a superpower in the early days, and the lasting confidence that external hires bring to the business.
This episode covers:
- The parents’ batch cooking that inspired the first foray into frozen food
- How naivety gave them the ambition to grow the business
- Culture, values, and a sustained commitment to quality
- The affirmation that external team members bring
Liz Willingham: https://www.instagram.com/lizzielean/
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Leila Willingham: https://www.instagram.com/leilawillingham/
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Liz Lean PR: https://www.lizleanpr.co.uk/
