About the role
A Senior PR Account Executive bridges the gap between Account Executive and Junior Account Manager. You’ll run smaller client accounts independently, start contributing to strategy and campaign planning on bigger ones, and begin guiding junior team members as you go.
What you’ll be doing
- Leading media relations activity, from proactive pitching to securing high-quality coverage
- Building strong relationships with journalists, editors and influencers across your sectors
- Working with clients to identify newsworthy media angles and suggest best routes to PR success
- Contributing to PR strategies and campaign plans alongside Account Managers
- Writing thought leadership, case studies, award entries and briefing documents
- Leading day-to-day client relationships and participating in client meetings with confidence
- Developing social media content calendars, writing social-first copy, and producing UGC-style visual content
- Managing social media channels, including community building and management
- Mentoring more junior team members where appropriate and reviewing their work before it goes to clients
- Taking ownership of smaller accounts, or specific workstreams on larger ones
- Contributing to new business proposals and pitch presentations
- Executing multi-channel campaigns and reporting on performance against KPIs
What we’re looking for
- 1-2 years of PR agency experience, ideally in a consumer-focused agency within a client facing role
- A proven track record of securing high-quality media coverage independently
- Existing understanding of the typical process to securing press coverage and influencer collaborations, and ability to progress deliverables independently
- Strong media contacts across relevant sectors
- Established understanding of the role influencers play in PR and comms strategies
- Experience in running social media channels. Visual content creation experience desirable, but not essential
- Some experience contributing to campaign planning and strategy
- Mentoring experience, or a readiness to start developing this skill
- Confidence managing client relationships, sound judgement and excellent organisational skills
- Excellent time management and prioritisation skills, combined with a proactive, can-do approach
- A relentless focus on excellence, accuracy, and attention to detail
- Confidence to pitch to journalists over the phone, and general excellent telephone manner
The details
- Full time, permanent (37.5 hours per week), Dorset or London
- Typical progression: 12–18 months to Junior PR Account Manager, guided by your line manager and further supported by bespoke training tailored to your professional and personal growth
- Hybrid working after a short qualifying period, with 50% of your time in our offices (core office days being Tuesday and Wednesday)
Apply
This vacancy is managed exclusively by our recruitment partner, Latte.
If you’re interested in applying, please contact them directly to find out more.