The number of people shopping in Poole town centre has risen, coinciding with the reintroduction of an hourly parking rate at the main Dolphin shopping centre multi-storey car park and surrounding roof top car parks.

Poole’s retailers are thankful for the return of the 90p hourly rate and have witnessed a boost in business since The Borough of Poole reinstated the car parking charge at the start of July in attempt to help attract more shoppers.

The boost in business and attractive car parking prices has also driven more retail outlets to the town centre, with the Dolphin shopping centre welcoming nine new tenants in the past month and with more set to open in the lead up to Christmas.

Dolphin shopping centre manager, John Grinnell, worked tirelessly to reintroduce the hourly charge and says: “It’s fantastic to see shoppers are making the most of the hourly rate, we hope this will continue and more people will feel relaxed to stay longer and enjoy a day out in the town.

“We have been really grateful for the support of the council, it’s important we work together to help those feeling the pinch and do everything possible to attract shoppers and new businesses to Poole.”

The move has also been hugely supported by Dolphin’s retailers, Nicola Aveyard, store manager of Boots adds: “It’s a positive step forward and shows how the council, the retail sector and the town can work as one. We have been incredibly busy over the summer months and the weekend trade has really picked up.”

The 90p hourly charge is currently on trial and will be reviewed by traders and the council in 2014.