Committed to improving levels of care, luxury care home provider Primetower has strengthened its team at its development in Broadstone, The Links, by appointing an activities coordinator.

Zoe McCarthy joins The Links with more than eight years’ care industry experience and will be responsible for planning and facilitating a full programme of activities which are adapted to suit the need and wishes of residents.  The activities Zoe will be coordinating include quizzes, swimming sessions, indoor games, art and craft as well as trips out and about.

Zoe says: “I’m looking forward to my new challenge and working with some fabulous people and the residents at The Links.”

Gigy Johnson, manager at The Links, adds: “Zoe will work as an integral part of the care team, participating in the planning and delivering of activities for residents through the provision of a stimulating environment in which emotional, social, physical, psychological and intellectual needs of individual residents are met. We are pleased to strengthen our team and welcome Zoe.”

The Links is a 68-bed luxury care home in Broadstone, which offers the following types of care: residential, respite, palliative, post-operative, nursing and dementia. For further information about The Links, please