Facebook introduces moving cover photos

  • To help businesses to become more interactive, the social network is trialling short moving videos in place of a cover photo
  • Users can already change their profile pictures to moving videos, but this could be a new way to showcase a product
  • It brings the potential for factories to give an insight into what they do each day or perhaps how sports companies to show how their products are used in action

 

In other social media news…

HarperCollins celebrates its 200th anniversary with #WhyIRead campaign

  • Book lovers are being encouraged to share what they are reading using the hashtag. The publisher is also set to donate $200,00 to some literacy-related charities nominated by its employers
  • It is also collaborating with First Book to create a #WhyIRead competition with a grand prize of an iPad mini with a collection of the firm’s e-books, while four readers will win the e-books
  • To get people to visit the website, readers can see interviews with authors including Michael Chabon and Veronica Roth about their motivation for writing and their influences

 

Tumblr supports Mental Health Month

  • The social network is backing the national campaign which runs throughout May with product integrations, partnerships and user-generated content on its mental health and wellness platform, Post It Forward, which it launched two years ago
  • Post It Forward aims to be a ‘safe haven’ for people to discuss issues such as bullying, self-harm and mental illness
  • Users can enjoy a Mental Health Month sticker pack, an Issue Time featuring social media and mental health experts, and a @TumblrBot for encouragement, GIFs and positive posts

 

And in other news…