The Dolphin Shopping Centre is searching for unique retailers, who have revitalised the shopping experience for customers in Dorset, to enter the Dorset Business Awards, in association with the Daily Echo and Dorset Echo.

Now in its fourth year, the Retail Experience Award will acknowledge a thriving Dorset business that offers the very best retail experience to its customers; celebrating success, and highlighting clear entrepreneurial spirit, business acumen and excellence in customer service.

Past Award winner, Jason Allum, of Allum & Sidaway, said: “Winning a prestigious award at the Dorset Business Awards is an honour.  The feeling of winning the Retail Experience Award was quite literally a heart stopping moment.  To be acknowledged at such an event, and amongst the best within our industry, is something the Allum & Sidaway team will never forget.”

He added: “Winning this award gave a huge boost for all of our teams and cements to them that they are truly giving an outstanding Retail Experience to our clients.  I would highly recommend anyone thinking of entering these awards to do so, it not only gives your company credibility but also your staff great belief in themselves and the company they work for.”

John Grinnell, award sponsor and centre manager of the Dolphin Shopping Centre, said: “This year’s award will look to bestow recognition upon a Dorset retailer that is truly unique in its offering to customers, showcasing extraordinary and outstanding achievement.

“Behind every successful, thriving company, is a team of professionals that revitalise the customer shopping experience, which is key to both the profits and longevity of the business. Our award honours a business that sees the value in putting the customer at the heart of the retail experience.”

The Retail Experience Award is open to any independent retailers and high street brands based in Dorset with a BH or DT postcode.


Retail Experience Award checklist

To be in with a chance of winning, companies will need to explain:

  • How service levels are monitored
  • How customer service is monitored
  • What training they give staff
  • Why the store deserves to win the Retail Experience Award

The Awards are also backed by the south’s leading radio station Wave 105 and are free to enter.  Entrants can submit an entry via or print off an entry form and submit a paper-based entry. The closing date for entry is Friday September 11. Entrants do not need to be a member of Dorset Chamber of Commerce and Industry.

For further information about the Awards, sponsorship opportunities or to reserve  tickets for the Gala Dinner which will take place at the Bournemouth International Centre on Thursday November 26 please contact Lorraine Hubbard on 01202 714810.

Sponsor profile – Dolphin Shopping Centre

The Dolphin Shopping Centre in Poole is the largest indoor shopping centre in Dorset. It attracts an annual footfall of more than 11 million and is anchored by Marks & Spencer, BHS, Primark and Beales. There are more than 140 other retailers, including national stores such as Next, New Look, River Island, Boots, Clarks, Wilko and Argos based in the centre and in order to enhance the shopping experience, the centre delivers free seasonal events from family entertainment through to fashion shows and student-targeted events.